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Wang Rui, Zhou Xiaoyu. Customer Satisfaction and Shareholder Value: New Insights from a Dynamic Bayesian Analysis[J]. Journal of Marketing Science, 2012, 8(2): 1
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Zhang Chuang, Tian Min, Guan Yuhong. The Impacts of Channel Tie Strength on the Relational Governance: The Different Role of Behavioral and Emotional Dimensions[J]. Journal of Marketing Science, 2012, 8(2): 115
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