Can “Shopping Online Addicts” Be Self-healing? The Model Construction and Empirical Test about Consumer Guilt from the Perspective of Attribution Theory
Lu Qiang,Li Hui
Lu Qiang,School of Business,Renmin University of China.
Li Hui,School of Public Security Management, People’s Public Security University of China.
Lu Qiang,Li Hui. Can “Shopping Online Addicts” Be Self-healing? The Model Construction and Empirical Test about Consumer Guilt from the Perspective of Attribution Theory[J]. Journal of Marketing Science, 2016, 12(1): 117-132.