Re-interpreting and Understanding Marketing from Perspective of Demand-supply Matching: A exploratory framework to structure marketing knowledge system
Guoqun Fu
Guoqun Fu ,Guanghua School of Management, Peking University
Guoqun Fu. Re-interpreting and Understanding Marketing from Perspective of Demand-supply Matching: A exploratory framework to structure marketing knowledge system[J]. Journal of Marketing Science, 2021, 1(1): 17-30.