需求高峰时期消费者购买行为变化的实证研究 ——来自女性时尚消费品的证据
肖俊极,李宏宇,李国栋
Change of Consumer’s Purchasing Behavior in Peak Demand Periods: Evidence from Women’s Fashion Products
营销科学学报 . 2012, (1): 45 -62 .