经销商感知公平与渠道关系质量的实证研究

杨力，刘佳，胡左浩，赵平

An Empirical Study on How Distributors’ Perceived Fairness Impacts on Channel Relationship Quality

Yang Li, Liu Jia, Hu Zuohao, Zhao Ping

营销科学学报 . 2012, (2): 45 -63 .